5 Reasons (Other Than SEO) to Guest Blog

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Blog Typwriter“This outlook, that the point of guest blogging is to boost SEO, is one of the reasons Matt Cutts said in that post that “we can’t have nice things in the SEO space” (excellent way of putting it, Matty). SEOs wearing black hats and marketers looking to cut corners are so wholely focused on this one benefit that it’s what drives their content and SEO strategies. They’re approaching guest blogging ...

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Hey Small Business Owner, Does this Headline Grab Your Attention?

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Blog Typwriter“The New Yorker recently published an article on the special elements of a headline, or a subject line, that make a piece of content go viral. The post features two researchers, Jonah Berger and Katherine Milkman, who analyzed roughly 7,000 pieces of content to arrive at two crucial headline ingredients that were positively correlated with the social-sharing success of an article (success equating to the amount of times it was emailed). ” Continue Reading →

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The Long and Winding Road : ‘THE’ one Golden Rule…

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Liverpool

‘THE’ one Golden Rule…

Once upon a time , life was simple…then we got clever and made everything complicated. Throughout history we have witnessed massive changes in the ways we do just about everything, at least on a physical level. We have all the trends, the numbers, the percentages etc etc but on many occasions we lack the pure emotional understanding to see quality and talent. If we rely ...

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To Grow Your Company, Grow Your People

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Business handshake.“In the ordinary organization, every person is doing a second job no one is paying them to perform—covering their weaknesses and inadequacies, managing others’ good impression of them, and preserving a position that would feel more precarious if people didn’t always see them at their best. In a DDO, this is considered the single biggest waste of resources in organizational life.”
More from this article at Harvard ...

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