4 Tips for Turning Your Editorial Content into Community

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Blog icon“A while back, when I was researching my book on online community, I came across a fascinating story. It’s one that is rich with lessons for content marketers and demonstrates why content is just the tip of the iceberg if you’ve already built a following.

When one blogger created a forum-based community for her readers, nearly 16,000 readers signed up for her community in the first day alone. That community still thrives nearly four years later.” More>>>

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