“The marketing trend of the year is content marketing, so you’ve probably been busting your hump to push out blog posts and other content as fast as possible. Now you have an inventory of content, but for some reason it just won’t take off.
You aren’t alone, so don’t beat yourself up. Instead, start with an objective review of what content working and what is not. But before you audit your own activities, make sure you know what to look for.
There are many ways to succeed or fail at content marketing. Let’s look at some of the most common ways to fail at content marketing and how you should re-evaluate your approach.” More from this article at Search Engine Journal>>>Share