Bloggers: Latest brand ambassadors to sell product

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“A friend asks you to try a product she vouches for. Chances are you will go ahead and buy it the next time you see it on the store shelf. It’s all about credibility – a factor that’s making brands turn to a new medium, blogging, to market their products.

Based on a different branding mantra that entails not just connecting to the audience but interacting with them as well, big and small brands are now turning to social interactive tools, like blogging, to advertise and market their products.” More>>>

Blogs: Bibliothèque | Vidiothèque | Audio Prodcast

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