Content Curation and Its Impact on Building a Brand Online

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Leonardo da Vinci“Content Curation is the process of developing a collection of content available on the internet. However, the aggregate digital content must be homogenous in nature or organized around a predetermined theme. In other words, Content Curation which is relevant to the selected topic serves an alternative to creating new content for the same purpose. In addition to the importance of coherence, Content Curation must also focus on a format or pattern to present the curated content in the most appealing way for the audience.

In the online business industry, content marketing is the process of producing as well as republishing content to share on business websites for the purpose of generating traffic; which is essential for making sales. This means that Content Curation is one of the several tactics commonly used for content marketing.” More>>>

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