Content Marketing Strategy: How to Engage Influencers in Your Industry

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“As of February 2013, the Content Marketing Institute site was seeing an average of 130,00 unique visitors per month, almost 300,000 page views, and over 40,000 email newsletter subscribers (both daily and weekly). In each category, this is pretty much double our performance from 2012, and almost all of our revenue at CMI, in one way or another, can be traced initially to a CMI blog post.

Our daily blog content deserves the lion’s share of credit for our results. For the past year, we have published one blog post per day, seven days a week, every day of the year (except for two holidays). That’s 363 total pieces of content — and 300 of those pieces of content have come from our community.” More>>>

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