“Although many see content marketing as just that—marketing—smart marketers know that what they’re delivering is a great story. At the heart of that is truth, education, and personality—however imperfect it all may be.
Small business owners are directly involved in all aspects of their business and have personal connections with customers. It stands to reason, then, that they have a wealth of powerful stories at their disposal.
Want to become a content marketing rock star? Grab attention and connect with potential customers through those stories. Here’s how to do it authentically.” More>>>Share