SEO industry gets in a spin over online content marketing

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“Content marketing has become the latest trend to catch fire within the Internet marketing industry.

In light of Google’s Panda and Penguin updates, designed to target content and link spam, in favour of rewarding fresh, unique content, quality content represents one of the few SEO strategies to produce consistently good results.

Despite content being central to so much Internet marketing activity, the recent focus on quality, relevancy and clarity from Google has forced many in the industry to sit up and take note.” More>>>

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