Seven Deadly Mobile Myths

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Memorize this article. There will be a test. -scot

““There is no Mobile Web. There is only The Web, which we view in different ways. There is also no Desktop Web. Or Tablet Web. Thank you.” So what is the commonality to be served up to all of these different devices? It’s “not web apps or native apps or one platform,” says Clark. “The big boy in the room is thinking about your interfaces as a spectrum of apps that plug into a single wellspring of service, of content.” He advises people to, “Build a common back end that can serve all these interfaces, [which] lets you turn and pivot to each culture, to each technology, to each device. Not mobile first. Not desktop first. Content and API first.”” More>>>

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