Stupid Content Is As Stupid Contend Does

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“There are a number of reasons why brands should seriously consider outsourcing their content. Most brands are set up to sell products and services, not to consistently deliver compelling content. It’s tough to take off your sales hat as a brand. Having someone who understands your message, but also knows how to tell a great story, is critical. Many brands have trouble weeding out the sales pitch to tell an honest, engaging story.” More>>>

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