Tech expert prediction: A Web 3.0 Boom by 2014

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“I always tell managers that their Web 2.0 strategy would generally work if their users generate content and at the same time promote it, typically by sharing. Obviously, YouTube’s strategy would not work if their employees had to prepare and upload videos. Instead, content on YouTube is generated by users who also share and recommend it to other users, thus providing free promotion.

A Web 3.0 strategy would work if users generate content without conscious engagement and at the same time, benefit from information and services in a ubiquitous way. On the technical side, a different kind of CMS platform would be needed. Businesses would no longer just input content for their websites and manage user-generated content, but would also need to easily and efficiently get data in and out of other websites and systems.” More>>>

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