The Ultimate Guide to Content Planning

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“A transition is in effect. The web is maturing and like any form of media that has gone before it that can mean only one thing: That content is now at the epicentre of audience creation once again.

The introduction of Penguin, as we know, is forcing every online business to re-examine how it ‘does’ online marketing and begin looking for ways to grow reputation, reach and visibility via content rather than the link building practices of old.

As Google turns up the algo to promote great content and social gives us all access to the social graph and the network effect it offers there has never been a better time to get your content game in shape and pull together a killer strategy for your brand.” More>>>

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