the University of Pennsylvania School of Nursing Gets It

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Educational, informational … helpful. This information could make a very big difference in someone’s life. There is a subtle branding message … but that’s just it … it’s subtle. This is exactly what research is telling us people are looking for. Are you giving your site visitors educational, informational and helpful information? If not, you may be leaving sales — and therefore — money on the table. -scot

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