Tips and Opportunities for B2B Marketers with YouTube: Source: Tips & Opportunities for B2B Marketers with YouTube

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“Most of us who work in the digital space know that YouTube isn’t just cat videos and horrible pop songs that make it big. It’s also a business tool, and there’s nothing quite like video to show to a potential client what kind of work you do and what you represent. B2B, or “business-to-business” video is a special class of video where you are trying to sell your services to another business, not to the everyday consumer. These videos are just as important as selling your brand, and we recently talked about this at SES in San Francisco with Leslie Drate, Manager of Social Media at Cisco” More>>>

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