“Why are videos often preferable to many other online marketing tools? “Our brains are wired for motion,” says John Medina, a developmental molecular biologist and author. “Vision trumps all other senses.” Indeed, 65 percent of executives say they visit vendors’ websites after watching their online videos, according to a Forbes Insights white paper.
While you might be a ways off from having your videos go viral on YouTube, well-crafted, well-targeted business videos will almost certainly drive potential customers to your website. Here are some tips to help you get your video marketing campaign rolling:” More>>>