What Content Marketing Can Learn from Department Stores

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“The beauty of a department store is that it doesn’t carry only one type of merchandise. There’s a variety of departments.

What’s that mean for your content marketing? It means you can’t just focus on one thing. To that end, you can’t pick a single method and just keep repeating it over and over. That gets boring; both for you and your visitors. Imagine what would happen if department stores never updated their stock to include current trends and fashions.

Instead, try varying your content. Mix it up a little with a video blog post or try your hand at an infographic. Post an interesting interview – either one that you’ve conducted, or where you’ve been interviewed.” More>>>

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