Why Blogging Is The Most Nutritious of the B2B Marketing Food Groups

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Typewriter with Blog buttons, vintage“B2B marketers are living in a time of feast and famine: at a time when there have never been more ways to communicate with prospects and customers, it has never been more difficult to break through to them.

Because of technology, your prospects are able to screen out unwanted marketing messages such as cold calls, spam email, pop up  and banner ads.

Since a company’s prospects are increasingly in control over what marketing messages they consume, rather than sending unappetizing, outbound marketing messages, smart marketers are producing content that tastes good.

That’s why blogs are playing a central role in B2B marketing success.” More>>>

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