Why VSB’s Won’t Pay for Social Media Management

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VSB – Very Small Business. -scot


“As of this year, we no longer offer social media management services. Why? Demand for these services has dropped off a cliff. The social media hype bubble has burst, and most VSBs have not realized their return on investment in social media. They’re not willing to pay my company — or anyone else — hundreds of dollars a month to market their company on Facebook or Twitter; instead they are diverting those dollars to pay per click options, SEO, optimizing their websites for conversion and mobile, or targeted local media advertising.” More>>>

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